diff --git a/internal/template/template.go b/internal/filenametemplate/template.go
similarity index 87%
rename from internal/template/template.go
rename to internal/filenametemplate/template.go
index 43c4941c6..46d17acb4 100644
--- a/internal/template/template.go
+++ b/internal/filenametemplate/template.go
@@ -1,10 +1,10 @@
-// Package template contains the code used to template names of goreleaser's
-// packages and archives.
-package template
+// Package filenametemplate contains the code used to template names of
+// goreleaser's  packages and archives.
+package filenametemplate
 
 import (
 	"bytes"
-	gotemplate "text/template"
+	"text/template"
 
 	"github.com/goreleaser/goreleaser/context"
 	"github.com/goreleaser/goreleaser/internal/artifact"
@@ -39,7 +39,7 @@ func NewFields(ctx *context.Context, a artifact.Artifact, replacements map[strin
 // Apply applies the given fields to the given template and returns the
 // evaluation and any error that might occur.
 func Apply(tmpl string, fields Fields) (string, error) {
-	t, err := gotemplate.New(tmpl).Parse(tmpl)
+	t, err := template.New(tmpl).Parse(tmpl)
 	if err != nil {
 		return "", err
 	}
diff --git a/internal/template/template_test.go b/internal/filenametemplate/template_test.go
similarity index 98%
rename from internal/template/template_test.go
rename to internal/filenametemplate/template_test.go
index 161ddb8f5..262bd0fd2 100644
--- a/internal/template/template_test.go
+++ b/internal/filenametemplate/template_test.go
@@ -1,4 +1,4 @@
-package template
+package filenametemplate
 
 import (
 	"testing"
diff --git a/pipeline/archive/archive.go b/pipeline/archive/archive.go
index edb069292..5e78942b1 100644
--- a/pipeline/archive/archive.go
+++ b/pipeline/archive/archive.go
@@ -16,7 +16,7 @@ import (
 	"github.com/goreleaser/archive"
 	"github.com/goreleaser/goreleaser/context"
 	"github.com/goreleaser/goreleaser/internal/artifact"
-	"github.com/goreleaser/goreleaser/internal/template"
+	"github.com/goreleaser/goreleaser/internal/filenametemplate"
 )
 
 const (
@@ -77,9 +77,9 @@ func (Pipe) Run(ctx *context.Context) error {
 
 func create(ctx *context.Context, artifacts []artifact.Artifact) error {
 	var format = packageFormat(ctx, artifacts[0].Goos)
-	folder, err := template.Apply(
+	folder, err := filenametemplate.Apply(
 		ctx.Config.Archive.NameTemplate,
-		template.NewFields(ctx, artifacts[0], ctx.Config.Archive.Replacements),
+		filenametemplate.NewFields(ctx, artifacts[0], ctx.Config.Archive.Replacements),
 	)
 	if err != nil {
 		return err
@@ -122,8 +122,8 @@ func create(ctx *context.Context, artifacts []artifact.Artifact) error {
 func skip(ctx *context.Context, artifacts []artifact.Artifact) error {
 	for _, a := range artifacts {
 		log.WithField("binary", a.Name).Info("skip archiving")
-		var fields = template.NewFields(ctx, a, ctx.Config.Archive.Replacements)
-		name, err := template.Apply(ctx.Config.Archive.NameTemplate, fields)
+		var fields = filenametemplate.NewFields(ctx, a, ctx.Config.Archive.Replacements)
+		name, err := filenametemplate.Apply(ctx.Config.Archive.NameTemplate, fields)
 		if err != nil {
 			return err
 		}
diff --git a/pipeline/fpm/fpm.go b/pipeline/fpm/fpm.go
index 6d3d05cdd..e111af04f 100644
--- a/pipeline/fpm/fpm.go
+++ b/pipeline/fpm/fpm.go
@@ -15,8 +15,8 @@ import (
 
 	"github.com/goreleaser/goreleaser/context"
 	"github.com/goreleaser/goreleaser/internal/artifact"
+	"github.com/goreleaser/goreleaser/internal/filenametemplate"
 	"github.com/goreleaser/goreleaser/internal/linux"
-	"github.com/goreleaser/goreleaser/internal/template"
 	"github.com/goreleaser/goreleaser/pipeline"
 )
 
@@ -86,9 +86,9 @@ func doRun(ctx *context.Context) error {
 }
 
 func create(ctx *context.Context, format, arch string, binaries []artifact.Artifact) error {
-	name, err := template.Apply(
+	name, err := filenametemplate.Apply(
 		ctx.Config.FPM.NameTemplate,
-		template.NewFields(ctx, binaries[0], ctx.Config.FPM.Replacements),
+		filenametemplate.NewFields(ctx, binaries[0], ctx.Config.FPM.Replacements),
 	)
 	if err != nil {
 		return err
diff --git a/pipeline/snapcraft/snapcraft.go b/pipeline/snapcraft/snapcraft.go
index a5561a301..947ddba67 100644
--- a/pipeline/snapcraft/snapcraft.go
+++ b/pipeline/snapcraft/snapcraft.go
@@ -15,8 +15,8 @@ import (
 
 	"github.com/goreleaser/goreleaser/context"
 	"github.com/goreleaser/goreleaser/internal/artifact"
+	"github.com/goreleaser/goreleaser/internal/filenametemplate"
 	"github.com/goreleaser/goreleaser/internal/linux"
-	"github.com/goreleaser/goreleaser/internal/template"
 	"github.com/goreleaser/goreleaser/pipeline"
 )
 
@@ -100,9 +100,9 @@ func (Pipe) Run(ctx *context.Context) error {
 
 func create(ctx *context.Context, arch string, binaries []artifact.Artifact) error {
 	var log = log.WithField("arch", arch)
-	folder, err := template.Apply(
+	folder, err := filenametemplate.Apply(
 		ctx.Config.Snapcraft.NameTemplate,
-		template.NewFields(ctx, binaries[0], ctx.Config.Snapcraft.Replacements),
+		filenametemplate.NewFields(ctx, binaries[0], ctx.Config.Snapcraft.Replacements),
 	)
 	if err != nil {
 		return err