diff --git a/README.md b/README.md
index f815a0d20..8300dead7 100644
--- a/README.md
+++ b/README.md
@@ -1,6 +1,21 @@
-# GoReleaser
+<p align="center">
+  <img src="https://avatars2.githubusercontent.com/u/24697112?v=3&s=200" height="140" />
+  <h3 align="center">GoReleaser</h3>
+  <p align="center">Deliver Go binaries as fast and easily as possible.</p>
+  <p align="center">
+    [![Release](https://img.shields.io/github/release/goreleaser/goreleaser.svg?style=flat-square)](https://github.com/goreleaser/goreleaser/releases/latest)
+    [![Software License](https://img.shields.io/badge/license-MIT-brightgreen.svg?style=flat-square)](LICENSE.md)
+    [![Travis](https://img.shields.io/travis/goreleaser/goreleaser.svg?style=flat-square)](https://travis-ci.org/goreleaser/goreleaser)
+    [![Codecov branch](https://img.shields.io/codecov/c/github/goreleaser/goreleaser/master.svg?style=flat-square)](https://codecov.io/gh/goreleaser/goreleaser)
+    [![Go Report Card](https://goreportcard.com/badge/github.com/goreleaser/goreleaser?style=flat-square)](https://goreportcard.com/report/github.com/goreleaser/goreleaser)
+    [![Go Doc](https://img.shields.io/badge/godoc-reference-blue.svg?style=flat-square)](http://godoc.org/github.com/goreleaser/goreleaser)
+    [![SayThanks.io](https://img.shields.io/badge/SayThanks.io-%E2%98%BC-1EAEDB.svg?style=flat-square)](https://saythanks.io/to/caarlos0)
+    [![Powered By: GoReleaser](https://img.shields.io/badge/powered%20by-goreleaser-green.svg?style=flat-square)](https://github.com/goreleaser)
+  </p>
+</p>
+
+---
 
-<img src="https://avatars2.githubusercontent.com/u/24697112?v=3&s=200" alt="goreleaser" align="right" />
 
 GoReleaser builds Go binaries for several platforms, creates a GitHub release and then
 pushes a Homebrew formula to a repository. All that wrapped in your favorite CI.
@@ -8,15 +23,6 @@ pushes a Homebrew formula to a repository. All that wrapped in your favorite CI.
 This project adheres to the Contributor Covenant [code of conduct](CODE_OF_CONDUCT.md). By participating, you are expected to uphold this code.
 We appreciate your contribution. Please refer to our [contributing guidelines](CONTRIBUTING.md) for further information.
 
-[![Release](https://img.shields.io/github/release/goreleaser/goreleaser.svg?style=flat-square)](https://github.com/goreleaser/goreleaser/releases/latest)
-[![Software License](https://img.shields.io/badge/license-MIT-brightgreen.svg?style=flat-square)](LICENSE.md)
-[![Travis](https://img.shields.io/travis/goreleaser/goreleaser.svg?style=flat-square)](https://travis-ci.org/goreleaser/goreleaser)
-[![Codecov branch](https://img.shields.io/codecov/c/github/goreleaser/goreleaser/master.svg?style=flat-square)](https://codecov.io/gh/goreleaser/goreleaser)
-[![Go Report Card](https://goreportcard.com/badge/github.com/goreleaser/goreleaser?style=flat-square)](https://goreportcard.com/report/github.com/goreleaser/goreleaser)
-[![Go Doc](https://img.shields.io/badge/godoc-reference-blue.svg?style=flat-square)](http://godoc.org/github.com/goreleaser/goreleaser)
-[![SayThanks.io](https://img.shields.io/badge/SayThanks.io-%E2%98%BC-1EAEDB.svg?style=flat-square)](https://saythanks.io/to/caarlos0)
-[![Powered By: GoReleaser](https://img.shields.io/badge/powered%20by-goreleaser-green.svg?style=flat-square)](https://github.com/goreleaser)
-
 For questions join the [#goreleaser](https://gophers.slack.com/messages/goreleaser/) channel in the [Gophers Slack](https://invite.slack.golangbridge.org/).
 
 # Table of contents
@@ -37,8 +43,6 @@ We are also working on integrating with package managers, we currently support H
 
 The idea started with a [simple shell script](https://github.com/goreleaser/old-go-releaser), but it quickly became more complex and I also wanted to publish binaries via Homebrew.
 
-_So, the all-new GoReleaser was born._
-
 ##  Quick start
 
 In this example we will build, archive and release a Golang project.