diff --git a/.github/workflows/release.yml b/.github/workflows/release.yml
new file mode 100644
index 00000000..e03010eb
--- /dev/null
+++ b/.github/workflows/release.yml
@@ -0,0 +1,30 @@
+name: goreleaser
+
+on:
+  push:
+    tags:
+      - '*'
+
+jobs:
+  goreleaser:
+    runs-on: ubuntu-latest
+    steps:
+      -
+        name: Checkout
+        uses: actions/checkout@v2
+      -
+        name: Unshallow
+        run: git fetch --prune --unshallow
+      -
+        name: Set up Go
+        uses: actions/setup-go@v1
+        with:
+          go-version: 1.13.x
+      -
+        name: Run GoReleaser
+        uses: goreleaser/goreleaser-action@v1
+        with:
+          version: latest
+          args: release --rm-dist
+        env:
+          GITHUB_TOKEN: ${{ secrets.GITHUB_TOKEN }}
diff --git a/.goreleaser.yml b/.goreleaser.yml
new file mode 100644
index 00000000..c7a55519
--- /dev/null
+++ b/.goreleaser.yml
@@ -0,0 +1,33 @@
+# This is an example goreleaser.yaml file with some sane defaults.
+# Make sure to check the documentation at http://goreleaser.com
+before:
+  hooks:
+    # you may remove this if you don't use vgo
+    - go mod tidy
+    # you may remove this if you don't need go generate
+    - go generate ./...
+builds:
+- main: ./cmd/ko/main.go
+  env:
+  - CGO_ENABLED=0
+  flags:
+  - -trimpath
+  ldflags:
+  - "-s -w -X github.com/google/ko/pkg/commands.Version={{.Version}}"
+archives:
+- replacements:
+    darwin: Darwin
+    linux: Linux
+    windows: Windows
+    386: i386
+    amd64: x86_64
+checksum:
+  name_template: 'checksums.txt'
+snapshot:
+  name_template: "{{ .Tag }}-next"
+changelog:
+  sort: asc
+  filters:
+    exclude:
+    - '^docs:'
+    - '^test:'
diff --git a/go.sum b/go.sum
index 60e4055b..fa7747de 100644
--- a/go.sum
+++ b/go.sum
@@ -473,7 +473,6 @@ honnef.co/go/tools v0.0.0-20190523083050-ea95bdfd59fc/go.mod h1:rf3lG4BRIbNafJWh
 honnef.co/go/tools v0.0.1-2019.2.3/go.mod h1:a3bituU0lyd329TUQxRnasdCoJDkEUEAqEt0JzvZhAg=
 k8s.io/api v0.17.0 h1:H9d/lw+VkZKEVIUc8F3wgiQ+FUXTTr21M87jXLU7yqM=
 k8s.io/api v0.17.0/go.mod h1:npsyOePkeP0CPwyGfXDHxvypiYMJxBWAMpQxCaJ4ZxI=
-k8s.io/api v0.17.1-beta.0/go.mod h1:t+ColJ7ZemYM/LXgLo4sVuO86DluzcnNHVKfZK4irZM=
 k8s.io/api v0.17.1 h1:i46MidoDOE9tvQ0TTEYggf3ka/pziP1+tHI/GFVeJao=
 k8s.io/api v0.17.1/go.mod h1:zxiAc5y8Ngn4fmhWUtSxuUlkfz1ixT7j9wESokELzOg=
 k8s.io/apimachinery v0.17.0 h1:xRBnuie9rXcPxUkDizUsGvPf1cnlZCFu210op7J7LJo=
@@ -483,14 +482,9 @@ k8s.io/apimachinery v0.17.1/go.mod h1:b9qmWdKlLuU9EBh+06BtLcSf/Mu89rWL33naRxs1uZ
 k8s.io/apiserver v0.17.0/go.mod h1:ABM+9x/prjINN6iiffRVNCBR2Wk7uY4z+EtEGZD48cg=
 k8s.io/cli-runtime v0.17.0 h1:XEuStbJBHCQlEKFyTQmceDKEWOSYHZkcYWKp3SsQ9Hk=
 k8s.io/cli-runtime v0.17.0/go.mod h1:1E5iQpMODZq2lMWLUJELwRu2MLWIzwvMgDBpn3Y81Qo=
-k8s.io/cli-runtime v0.17.1-beta.0/go.mod h1:MtYjgAKa4dSzeTbh6AwQMGuRwZGVVhuhAuC1BBIQ8DQ=
-k8s.io/cli-runtime v0.17.1 h1:VoZRWJNRyrxuM5SIRozYhT/EtcZ6jiS+KBCxRw66p1g=
-k8s.io/cli-runtime v0.17.1/go.mod h1:e5847Iy85W9uWH3rZofXTG/9nOUyGKGTVnObYF7zSik=
 k8s.io/client-go v0.17.0/go.mod h1:TYgR6EUHs6k45hb6KWjVD6jFZvJV4gHDikv/It0xz+k=
 k8s.io/client-go v0.17.1 h1:LbbuZ5tI7OYx4et5DfRFcJuoojvpYO0c7vps2rgJsHY=
 k8s.io/client-go v0.17.1/go.mod h1:HZtHJSC/VuSHcETN9QA5QDZky1tXiYrkF/7t7vRpO1A=
-k8s.io/client-go v11.0.0+incompatible h1:LBbX2+lOwY9flffWlJM7f1Ct8V2SRNiMRDFeiwnJo9o=
-k8s.io/client-go v11.0.0+incompatible/go.mod h1:7vJpHMYJwNQCWgzmNV+VYUl1zCObLyodBc8nIyt8L5s=
 k8s.io/cloud-provider v0.17.0/go.mod h1:Ze4c3w2C0bRsjkBUoHpFi+qWe3ob1wI2/7cUn+YQIDE=
 k8s.io/code-generator v0.17.1 h1:e3B1UqRzRUWygp7WD+QTRT3ZUahPIaRKF0OFa7duQwI=
 k8s.io/code-generator v0.17.1/go.mod h1:DVmfPQgxQENqDIzVR2ddLXMH34qeszkKSdH/N+s+38s=
diff --git a/hack/release.sh b/hack/release.sh
deleted file mode 100755
index ccf1a3f5..00000000
--- a/hack/release.sh
+++ /dev/null
@@ -1,30 +0,0 @@
-#!/usr/bin/env bash
-
-# Copyright 2019 Google LLC All Rights Reserved.
-#
-# Licensed under the Apache License, Version 2.0 (the "License");
-# you may not use this file except in compliance with the License.
-# You may obtain a copy of the License at
-#
-#    http://www.apache.org/licenses/LICENSE-2.0
-#
-# Unless required by applicable law or agreed to in writing, software
-# distributed under the License is distributed on an "AS IS" BASIS,
-# WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or implied.
-# See the License for the specific language governing permissions and
-# limitations under the License.
-
-# Usage:
-#   hack/release.sh $VERSION
-#
-# Example:
-#   hack/release.sh v0.2
-
-VERSION=$1
-
-KO_ROOT="$(cd "$(dirname "$0")" && pwd)/.."
-
-go get github.com/ahmetb/govvv
-govvv build -o $KO_ROOT/build/ko $KO_ROOT/cmd/ko -pkg github.com/google/ko/pkg/commands -version $VERSION
-git tag $VERSION
-git push origin $VERSION